Designation

Associate Manager - Digital Marketing

Location

Headquarters (Vadodara)

Job purpose

To work on SEO strategies and implement it in such a way that our website holds the top 3 positions in first page when surfed

Duties & responsibilities

• Conduct keyword research to identify opportunities for ranking higher on search engines.
• Optimize website content, meta titles, and descriptions for better visibility.
• Perform on-page SEO, including internal linking, image optimization, and heading structure.
• Manage off-page SEO activities like link building and guest posting.
• Track website traffic and rankings using tools like Google Analytics and Search Console.
• Work on technical SEO improvements, including site speed and mobile-friendliness.
• Have a strong understanding of International SEO, including hreflang tags, country-specific optimizations, and global search trends.
• Create SEO reports and suggest improvements based on data analysis.
• Stay updated with the latest SEO trends and Google algorithm updates.
• Collaborate with the content team to ensure SEO-friendly blogs and website pages.
• Support the marketing team in improving organic search performance.

Qualifications

Any Bachelor’s Degree + Certifications in Digital Marketing/ Seo related courses

Behavior

Should be adaptable and open to handling both SEO and digital marketing tasks, including LinkedIn management, social media strategies, and email marketing.